The Nebraska Beef Council is collaborating with registered dietitians to showcase beef’s nutritional value and versatility in the meal planning process. Research from the Institute of Medicine and the USDA shows that high-quality protein, like that found in beef, plays an increasingly important role in muscle maintenance, weight management, and the prevention of chronic diseases. It also shows the iron, zinc and B vitamins found in beef play an essential role in developing and maintaining cognitive ability in children and adults. As a result, NBC will highlight beef as a great protein option and source of essential nutrients to enjoy any day and for any meal.
This year's theme for the Academy of Nutrition and Dietetics is, "Fuel for the Future." By choosing beef, we are choosing a sustainable food source for ourselves and the environment. Since not only is beef a great source of protein, but it also comes without the long and sometimes confusing list of other ingredients. Cattle can recycle grass from arid or rocky regions that is unavailable for growing food crops and turn it into protein. More specifically, protein that comes without a long and sometimes confusing list of other ingredients.
Find more sustainable, healthy recipes on nebeef.org.
The Nebraska Beef Council is a non-profit organization served by a nine-member board of directors. The volunteers oversee the beef checkoff in Nebraska and checkoff-funded programs. Programs for marketing and promotion are funded by the $1/head beef checkoff.
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