Raising Beef: From Pasture To Plate

Farmers and ranchers have been raising cattle for many generations. Each and every day they care for their livestock and their land. Take a few minutes to explore how cattle are raised and how the various segments of the beef community work together to supply safe and wholesome beef products.

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Beef Lifecycle

The beef community works together to raise safe, high quality beef products. Discover the various segments of the beef lifecycle from pasture to plate.   

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Sustainability

Ensuring a sustainable food supply is a top priority. Learn how sustainable beef production practices have efficiently met the growing food demand while also protecting the environment.

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Choices of Beef

Beef can be finished on grass or grain but all beef options are a natural source of more than 10 essential nutrients including protein, zinc and iron.

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